Today we will review one of the most popular and rapidly developing social networks - of course, we are talking about TikTok.
We will focus on the platform's tools and opportunities for business promotion and disclose new features that only some know.HOW DO WE KNOW ABOUT IT?
It's simple: AdSkill
agency works directly with platform representatives, including Google, Facebook*, Bigo Ads, TikTok, and others. Our Supervisors constantly communicate with offcial representatives to get the latest information for their clients.
Let's return to TikTok – a Chinese network that appeared relatively recently, only in 2016. In that time, the app has been downloaded more than 3.7 billion times, and the monthly visitors are more than 1.5 billion. The number of potential leads is impressive.Some more numbers:
- Available in 154 countries in 75 languages
- Ranked #1 in downloads
- Users, on average, spend 50 minutes per day on clips
- Women make up 63.25% of the site's users
- The audience of the site has grown 19 times since 2018
- Huge U.S. audience - 140.58 million U.S. accounts
The TikTok format, short videos, has been happily picked up by other platforms: YouTube Shorts, VK clips, Instagram Reels, and Likee. It can only prove the incredible success and popularity of the format among the audience.